SEO And Web Design Tips: How to build a silo structure in WordPress without plugins- SEO web design

SEO And Website Design Tip: How to build a silo structure in WordPress without plugins- SEO web design



Building a silo is the best way to structure your wordpress website but there are a lot of details to pay attention to. In this video, I’ll cover how to take your copy and place it into a WordPress website without using any plugins.

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Video Notes:

According to SEO legend and Godfather of Search, Bruce Clay, building a website with a silo structure is one of the most effective (nay- THEE most effective) way to structure content on a website. The problem is that everyone is looking for a silver bullet plugin or their complicating the process.

In this video, I’ll show you a stupid simple way to organize your content for the web so that you achieve the silo structure while maximizing your time to focus on other aspects of your website as well.

Basically I’ll walk you through the Parent-Child structure of WordPress but I’ll show you why this method is better than all these new fandangled plugins, bells, and whistles.

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33 thoughts on “SEO And Web Design Tips: How to build a silo structure in WordPress without plugins- SEO web design

  1. I have a question. What happens with the permalinks? what happens with the order of pages? if you have a category, subcategory. How do you order the pages?. which is the crawl depth?. I think you have not explained it completely how to make the silo in WordPress.

  2. Hey Owen do you have any videos on how to make a website weather it's free or not lol that I can link with my pay pal for me to be able to sell drum lessons and Merchandise 😃👍👍

  3. Hi, I'm very new to this kind of practice. My questions are about some points you did in the video that wasn't clear to me…
    1 – When showing the "Silo Page" in the MockFlow (wireframe) you put a link ate the bottom named "Link to Silo" and mentioned it's a link to the Top Silo. Isn't this "silo page" the Top Silo itself?
    2 – In the "Sub Silo Page" you used the H1 tag twice. Is this a good practice? You put it there to on purpose or it was just an exemple?
    3 – In WordPress I saw you put the silo structure inside one of the main items of the main navigation: "Home >> Divorce Coaching Silo >> Sub Silos… Did you do this because the site already had a main navigation? If it was a brand new "blank" site. Should I create and put the Silos in the main navigation?
    Thank you a lot for this video and for sharing important information.

  4. Hey dude, this will seem like an obvious question.But, do my silo pages need to be my own domains, or i should just write blogs and articles on established website ? Also, what is the difference between SILO and PBN ?

  5. Where do (blog) posts fit into the silo structure? A lot my posts in my blog could theoretically fall under my pages but now I'm not sure how to distinguish between pages and posts (I've possibly been doing my site all wrong!) My about page links to a blog entry that I wrote about how we attend conferences, so can I link that blog entry to the about page with about as its parent?

    Where do "categories" come into play under this system?

    Finally, is there any SEO harm in linking between pages that aren't part of the same silo but may be related to one another in some other way? Or does that confuse google since we're tossing a blue jelly bean into the reds?

    Thanks in advance!

  6. What is Home Page? I guess its the landing page when one invokes the website…..The home page itself has the links to other pages and Home page itself like Home Page,Category Page 1,category page 2, Category page 3,about Us,T&C……

    Are you referring to the category page as KW1,KW2…..If so the category name has to resemble the Keyword.Moreover Category is usually not a page and is often a content box for posts.
    Please clarify….the

  7. Great video. What I like most about your approach to silo building is it is manually built based on keyword relationships and logic. Forget about those dorky plugins that take over your header nav titles and cause your site to read like a freak show. Nice job.

  8. What about the header? Like on the landing page you have a nice header with a nav and typical "home, about, contact" etc. It would look a bit out of place if you go to a silo landing page and the header dissapears. Or is it ok to keep it?

  9. genuinely a really useful video, thanks for posting these. I've just started a job at a charity, and have been tasked the job of re-designing the website. The current site is content heavy but not easy to navigate which i think is causing the main mission of the website to be worst. Think I'm going to try the silo technique in the re-build.

  10. Hey, good video sir! I am familiar with siloing but can always learn more. What do you use to wireframe sites? … and did you implement the silo on the attorney site? It looks different than the plan you lay out. Thanks! 🙂

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